Welcome to Southern Idaho, home of endless fishing opportunities, waterfalls on top of waterfalls, and bottomless Idaho beef burgers.

Ready for some old-fashioned Western fun? Late June and early July are great times to visit Southern Idaho — from music festivals to “shootouts” to small-town rodeos and fairs, you’ll…

Take a holiday trip to Hagerman for their Annual Tree Lighting, to explore blue water state parks, and to support local biz while shopping.

Visit Hagerman to enjoy blue water pools, deep canyons, hot springs, fossil beds, and beautiful local businesses. Stay to discover it all.

Fall colors are in full swing and spooky season is ready for fun. October is such a fun month to be in Southern Idaho! Follow along on our October Adventure…

There’s so much to do this summer! Take guided tours of architecture or the heavens. Enjoy the classic Western thrills of the rodeo. Watch amazing feats of speed and strength…

When searching for a place to visit, are you looking for a less popular destination to avoid the crowds? Maybe a place that has more cows than humans? If this…

Spend a beautiful evening with your loved ones by visiting waterfalls, shopping and dining, plus experiencing magical moments together in nature. Let your romantic side shine by planning the perfect date…

Where to rent gear, where to paddle the Snake The mercury is rising quickly this week, with temperatures forecast to reach into the 80s by Thursday, so it should be…

The boring part of a road trip is the drive. So, why not travel over epic roads? The Snake River cuts through the valley of Southern Idaho. With a river…

In Part II of the Southern Idaho Coffee Trail, we take you to five coffee shops in Jerome, Twin Falls, Rupert, Burley and the itty bitty town of Almo, near…

Idaho has become a craft beer mecca, and Southern Idaho’s breweries are making a name for themselves in a crowded market with standout handmade brews. Here’s where you can find…

Southern Idaho may be one of the most important food manufacturing locations in the country, but it’s also home to more than a few local haunts where residents have been…

Orchards ripe with fruit, sunny rounds of golf, the latest vintage — Southern Idaho is bursting with delights during autumn. There’s so much to take in that we’ve developed a…

Great options to stay in unforgettable places around Southern Idaho. From Airbnb to Hipcamps, we have the best recommendations for you and your group.

Snowshoe multiple trails at the City of Rocks National Reserve! The views are incredible and its the perfect winter activity with your family. Find snowshoe rentals at the City of…

Southern Idaho is a fantastic place to be for the spring birding season. From the Snake River Plain to the South Hills and Albion Mountains, they come to life with…

In the first decades of the 20th century, farmers flocked to Southern Idaho to participate in the “magic” that created the Magic Valley — irrigation. They left behind not only…

The holidays are over and its the new year! Fulfill your New Years resolution by taking a trip to southern Idaho. Social distance at ski resorts, snow shoe through empty…

March is a great time to visit Southern Idaho. The sun begins to shine and all the snow melts away. Weather is beautiful in the Magic Valley and usually can…